1.A Global Platform Shaping China’s Intelligent Transportation Identity
The expo strategically extends curated outreach to transportation authorities and enterprises in oversea markets across European, Southeast Asia, the Middle East, and North Africa, deepening collaboration with Belt and Road Initiative (B&R) partner nations. By leveraging the CITSE Global Buyer Database to build a cross-border service ecosystem, it accelerates the development of diversified international transport corridors and strengthens global logistics networks. With targeted focus on MENA regions' rapid urbanization demands, the event delivers market development consultancy and resource matchmaking services, catalyzing substantive partnerships between Chinese intelligent mobility enterprises and local stakeholders. These efforts drive the localized adaptation and implementation of China's "vehicle-energy-road-cloud" integrated innovation framework in MENA markets.
2.Driven by Collaboration, Backed by Authority
Guided by the Chinese Ministry of Transport, this expo is jointly organized by the China Intelligent Transportation Systems Association (ITS) and Xiamen Conference & Exhibition Group Inc. （XICEC）, establishing an innovative "government guidance + industry collaboration + market operation" model. By integrating resources for policy formulation, standard development, and technological innovation, the initiative fully leverages the dual-track integration of governmental and corporate strengths, providing robust policy support and market operational safeguards. The expo advances industry standardization through government stewardship, partners with leading enterprises to demonstrate cutting-edge technological applications, and institutionalizes a full-cycle collaborative mechanism spanning top-level design to practical implementation.
3.ITS Industry Upgrades & Equipment Renewal
Focusing on the green and low-carbon transformation and the seven actions of equipment renewal (such as the electrification of urban buses, the elimination of old diesel vehicles, and the application of Beidou terminals, etc.), the expo promotes the industry's upgrading to modernisation and low-carbonisation through the double-wheel drive of standardisation and intelligentisation. Relying on the evaluation system of scientific and technological achievements and the development of group standards, the exhibition will provide authoritative certification for the research and development achievements of intelligent transport technology, and build a standardisation system covering data collection, exchange and safety management. At the same time, it shows the application of green technologies such as new energy-heavy truck lines and low-altitude economic equipment, helping the efficient and clean development of the transport energy system.
4.Complete ITS Industry Ecosystem
The expo specially set up the ‘ITS Frontier Technology Central Hall’, which focuses on the large-scale application of artificial intelligence, vehicle, road and cloud integration, digital twins and other cutting-edge technologies in the national comprehensive three-dimensional transportation network. Covering the whole field of railway, highway, waterway, civil aviation and postal service, it builds an entire chain display system of ‘research and development, terminal manufacturing, system integration and operation service’. Gathering over 300 exhibitors, the expo will display intelligent solutions for urban intelligent transport, the internet of vehicles industry, highway/railway/waterway, and promote cross-regional integrated layout and cross-field synergistic development.
5.Cutting-edge Technology Launch Zone
As the first launch place of technical achievements, the expo focuses on releasing original technologies of leading enterprises (such as vehicle, road and cloud integration systems, intelligent driving solutions, etc.), and holds international exchanges, supply-demand docking, cutting-edge technology seminars, and sharing of preferred cases six major thematic activities in the same period. The expo invites academicians and experts to talk with multinational enterprises about the path of technological evolution, discuss the direction of innovation in the fields of intelligent networked new energy vehicles, intelligent logistics, etc., and promote the forward-looking planning and coordinated implementation of significant projects across the region, to build a wind vane for industrial innovation.
